There are three big factors that play into the Super Bowl.
First, and most obviously, is football. It’s the big leagues, the biggest game of the year and the championship.
Second is the commercials. If you are not a fan of watching football, then the commercials draw you into the Super Bowl.
The third factor is the halftime show. If you don’t like football and you aren’t waiting with bated breath for the commercials, there’s a solid chance you are waiting for the halftime show.
If you hate all of those things and still watch the Super Bowl, I question your sanity.
I, for one, enjoy all three. I love football, I like to see what companies have spent millions of dollars on, and I like to be entertained.
I think sometimes we overlook the fact that there are actually two games taking place. The football game (which I’m quite sure you already knew, but I felt the need to say again anyway) and the halftime show.
The halftime show is the game I think most people forget about.
Sure, it’s a performance and entertainment, but it is also a carefully calculated game.
Think about it.
The people who plan the halftime show have to pick a performer(s) who will not get booed off the stage and will perform at the highest level on the most-watched sporting event in the United States.
Of course, not every human being is going to be happy with the performance. I liked the 2001 Super Bowl halftime show that featured *NSYNC, Britney Spears and Aerosmith, with small appearances made by Nelly and Mary J. Blige. You could have hated it. (Upon rewatching it on YouTube, I laugh a lot more now than I did 12 years ago).
Maybe “game” isn’t the right word. Maybe “risk” is.
The halftime show is a huge risk. People could turn it off, write horrible judgmental columns about it, or rave on social media about it. No matter how you look at it, it’s a risk.
Let’s take this year’s performer, Beyoncé. She actually sang, well, mostly sang. There were the occasions her background vocalists took over. But that’s another story.
And Destiny’s Child! Am I the only one who did not see that coming? I was waiting for Jay-Z to appear, but Destiny’s Child was a nice surprise. Side note: Why wasn’t “Survivor” performed?
I would go out on a limb and say the sponsor was happy with the show. But you never know what’s going to happen onstage. It’s a complete gamble.
Will a Janet Jackson wardrobe malfunction occur?
Will a stray middle finger flip off the camera during a live feed?
Is the performer just going to sound awful live?
That is, in my personal opinion, why Lady GaGa has not been asked to perform yet. It’s too risky with too little reward. Too many people either love her or downright hate her.
It’s a risk. It’s all a game.
The winner takes (more) fame and fans. Loser takes embarrassing YouTube videos and a lifetime of mockery.
Told you the football part of the Super Bowl wasn’t the only game being played.